Master Your Look in 30 Days With Daily Coaching

Take The Quiz, Choose Your Kit, Do The 60 Second Routine Daily

Start 60 Second Quiz

Anyone can promise. Here's proof.

Join the 1000+ men who've mastered their daily care routine & unlocked the skills to define their legacy.

John C.
Day 0 → 30
John C.
Beard Problems: Coarse, Unmanageable, Consistency

"I love the way coaching is going brother! Can't wait to take those Day 30 pics to show you. My beard is looking and feeling great, my stylist even commented on how soft my beard is!"

Before BEFORE
After AFTER
Erik
Beard Problems: Itch, Flakes & Patchy
Day 0 → 30

"I love the routine, it really helped me power up on building other habits as well. My beard is healthy, I am growing and I get compliments on my beard already."

Garrett
Day 0 → 30
Garrett
Beard Problems: Flakes, Itch, Consistency

"The coaching program helped me establish a consistent self care regime centered around beard & skin care that resulted in a healthier beard with no flakes or itching!"

Text conversation
0 → 30 Days
John M.
"I'm really enjoying the smell of the soaps/oil and the routine. Biggest value right now is the new routine I've developed. I wanted to find a line to build the habit with. Thanks for the accountability!"
Louis
0 → 30 Days
Louis
Beard Problems: Flakes, Itch, Consistency

"The grooming advice and adjusting my routine absolutely helped. My beard flaking is definitely at a minimum, my wife loves the smell & how soft it is. Looks fuller to me too. "

Text conversation
0 → 30 Days
Randy
Smoother, softer, and much more manageable. Twenty-eight days makes a habit!
no one taught us this

You're Uncoached, Not Lazy

Proper 30 Coaching Includes:

  • – 30 Days of peer to peer coaching that adapts to your unique beard & skin
  • – Expert coaches available to answer questions and refine your routine
  • – Daily accountability texts to build momentum and consistency
  • – Backed by our 30 Day Coaching Guarantee

Every Master Has A Coach.

How It Works

1

Take the 60 Second Quiz

Tell us about your unique situation & get your custom routine (even products we don't sell)

2

Choose Your Kit

Start with your $49 Beard or Skin kit, enhance your accountability journey and add optional Pro Pack 90 Day coaching & guarantee extension.

3

Execute Daily With Expert Support

Do the work, reply "D" to accountability texts & ask the experts how to fine tune the routine for your specific needs. Not impressed? We got you.

Choose Your Coaching Kit

Beard Kit

Beard Kit

$49
Backed by our 30-Day Coaching Guarantee
Learn More
Skin Kit

Skin Kit

$49
Backed by our 30-Day Coaching Guarantee
Learn More

30 Day Coaching Guarantee: Do the routine daily, reply to 25 of 30 daily texts, and submit Day 0/30 photos. Not impressed? We’ll coach you 30 more days free or refund your Kit.

Choose Your Journey

Maximize Your Results: One-time access upgrades for your first 30 days of coaching

Max Results

VIP

$ 299

Full Routine+ Support With Concierge Accountability

  • Everything In Accelerator Package ($385 Value) PLUS
  • 1:1 Kickoff Zoom With Founder - $149 value
  • 4x Weekly Office Hours (Cohort Zoom) - $200 value
  • Access to Private VIP Skool Community
  • Limited to 5 Seats Per Month

Accelerator

$ 149

Full Routine Support With Premium Accountability

  • Everything In Starter Package ($198 Value) PLUS
  • 1x Full Routine Audit (Loom Review) - $99 Value
  • 15 Minute Successful From Day 1 Audit Call: - $49 Value
  • 30 Day Voice Memo Accountability & Coaching Upgrade- $39 Value
  • Limited to 15 Seats Per Month

Starter

$ 49

Beard Or Skin Care Support With Standard Accountability

  • Beard or Skin Kit - $49 Value
  • 30-Day Daily Accountability & Coaching Texts - $99 Value
  • 30-Day Coaching Guarantee - $49 Value
Max Results

VIP

$ 299

Full Routine+ Support With Concierge Accountability

  • Everything In Accelerator Package ($385 Value) PLUS
  • 1:1 Kickoff Zoom With Founder - $149 value
  • 4x Weekly Office Hours (Cohort Zoom) - $200 value
  • Access to Private VIP Skool Community
  • Limited to 5 Seats Per Month

Accelerator

$ 149

Full Routine Support With Premium Accountability

  • Everything In Starter Package ($198 Value) PLUS
  • 1x Full Routine Audit (Loom Review) - $99 Value
  • 15 Minute Successful From Day 1 Audit Call: - $49 Value
  • 30 Day Voice Memo Accountability & Coaching Upgrade- $39 Value
  • Limited to 15 Seats Per Month

Starter

$ 49

Beard Or Skin Care Support With Standard Accountability

  • Beard or Skin Kit - $49 Value
  • 30-Day Daily Accountability & Coaching Texts - $99 Value
  • 30-Day Coaching Guarantee - $49 Value

FAQs

What do I get with the $49 Kit?

Your personalized 30‑day routine + daily coaching texts. One Beard or Face oil + 2 soaps. Covered by our behavior‑backed coaching guarantee.

How does the 30‑Day Coaching Guarantee work?

Do the routine, reply to 25 of 30 daily texts, and submit Day 0/30 photos. Not impressed? We coach you 30 more days free or refund your Kit.

When will I see/ feel results?

Everyone is different. Some see results immediately, others the full 30 days. The average man notices a difference within the first 7-10 days

I’m busy. How much time does this take?

60 seconds, that is it. We text you exactly how much to use and when. Low effort, high certainty of success. That’s the point.

Why the replies and photos?

Day 0/30 photos help us know our starting and ending point and help with routine recommendations. The replies are for accountability, and how we know you have completed your routine for the day. We are here to support you to learn a new habit and skills necessary to be successful.

I’ve got sensitive skin. Will this aggravate it?

No, these oils are designed with sensitive skin in mind. Your plan adjusts dosing and cadence to your needs. If something irritates, we tweak fast with daily coaching.

What if I forget some days?

You’re still eligible with 25/30 replies. We’ll nudge you to keep your streaks going.

What’s the Pro Pack?

A one‑time add‑on that unlocks 90‑day coaching + visible‑results eligibility. Perfect for the man ready to take his care serious.

Can this be a gift?

Absolutely! Take the quiz for him. We’ll coach him daily so you don’t have to “remind” him.

Do I have to show my face online?

No. Photos are required for the guarantee, but we only use images in marketing with your explicit written consent (you can opt out anytime for future use).

Do you auto‑bill me?

No. The Kit is one‑time. Membership is the next step and optional; it is clearly labeled if you choose it.

How do the refunds work if I'm not impressed after 30 days?

If you’re eligible (25 of 30 replies with Day 0 + 30 pictures) and not impressed at Day 30, choose free 30‑day coaching extension or a refund of your Kit cost.

What happens after 30 days?

If you’re happy, keep it simple with Membership so you never run out of product and get bonus perks. If not impressed and eligible, extend coaching free or refund of your Kit. We will check in with you periodically to make sure you are still on track.